“Our business today is not healthy”: Xbox exec says plan for exclusive games is “not ready” but Microsoft is working on it
Summing up Xbox’s Games Showcase 2026 lineup, chief strategy officer Matthew Ball says new CEO Asha Sharma has communicated that “our business today is not healthy” and part of “turning around the business” is establishing a new plan for exclusive games. Speaking at a Summer Game Fest panel attended by GamesRadar+, Ball explains his interactions … [Read more…]